How do I Ship Goods on Rakuten? Solutions for Rakuten Sellers

Originated in Japan, Rakuten has been getting an increasing market share in Europe and is now the 3rd biggest online marketplace worldwide. At Eurosender, we help Rakuten sellers to save the time and effort needed to identify and compare the best shipping rates and the most reliable logistics providers. Get immediate access to the services offered by the most trusted logistics operators in the world and already negotiated quotes to ship items sold on Rakuten to your customers.

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Become a partner and start shipping internationally on Rakuten

Get started at Eurosender and join other Rakuten sellers and e-Commerce professions who have chosen our platform as their own digital logistics department. Trust your logistics needs to our professional team and access the benefits of working with Eurosender:


Become a partner and expand your Rakuten sales internationally

Ready to simplify and save? Join Eurosender and open your own online logistics department. Find your shipping needs and enter the international marketplace making data-driven shipping decisions:

Final negotiated rates:
our exclusive algorithm compares thousands of routes and finds the best rate for your domestic or international Rakuten shipment.

Customised dashboard:
create a logistics department for your business and manage all your logistics processes from one place.

Faster payments:
create a wallet on your dashboard and execute faster payments and returns.

Book easier and faster:
save your data and book multiple shipments even faster.

Insured shipments:
insurance options available depending on the chosen service and item.

How to sell and ship on Rakuten

Choose your platform:

While Rakuten Global works internationally, in Europe, French and German sellers can join the regional divisions.

Register in the platform.

You will have to comply with the seller’s conditions.

List your items:

add photographs and descriptions.

Find the right shipping service:

Join Eurosender to find the cheapest way of shipping on Rakuten.

Get immediate prices for shipping internationally on Rakuten

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People trust our solution

What are the advantages of selling on Rakuten

Reach a buying-oriented public.
Compared to users that visit platforms such as Amazon or eBay, visitors of Rakuten are statistically more prompt to close the deal.

Get merchant support.
When you register on Rakuten, they offer an account manager who will advise you on your sales strategy. You can also get additional services such as mailing tools, sales reports and insights.

Fast payments.
Rakuten pays the merchants once a week.

Personalized online store.
Rakuten gives you the possibility to design your custom storefront, choose the URL and customize product pages.

Rakuten shipping methods

Rakuten Global

sellers choose their own shipping method. Most stores ship with EMS, a Japanese shipping company.

Rakuten Germany

the platform offers certain options sellers must choose from.

Rakuten France

sellers can book shipping on their own or choose Rakuten’s default method that can be quite expensive.

International shipping solutions for Rakuten with Eurosender

Rakuten marketplace has severe selling and shipping restrictions. However, if you are selling on Rakuten France or Rakuten Global, booking the delivery of your sold items with us is your strategy to get a higher profit on your Rakuten shop. Sellers can choose their own logistics provider and be reimbursed by Rakuten based on La Post prices, for Rakuten France. Moreover, our portfolio of shipping services can meet any requirement your products may have:

Standard shipping

Ship small packages internationally at very low rates.

Freight shipping

Get access to international freight networks for B2B and B2C users.

Express shipping

Worldwide urgent deliveries in over 220 countries.

Individual offer

Find shipping solutions tailored to the specific needs of your shop.


How to sell and ship on Rakuten FAQ

How does Rakuten work in Europe?

Rakuten marketplace Is currently available in Europe for sellers in Germany and France, as well as through their Global platform. In the UK, Rakuten operates as a coupon page.

Can I offer global delivery on Rakuten marketplace?

If you open a shop on Rakuten Global you can arrange your own Rakuten global delivery. Many stores opt to follow EMS shipping rules and prices, which are non-negotiable.

Can I ship everywhere if I am selling on Rakuten Germany?

From Rakuten Germany, packages can be delivered to Germany, Austria, Netherlands, Belgium, France, Italy, Spain and Portugal.

How do I safely pack items sold on Rakuten for shipping?

One of the most common questions we get is: How do I safely ship goods on Rakuten? Well, you can use a range of different packaging materials for shipping your goods in Rakuten. Check our pack and ship guides for more information on how to pack your items sold on Rakuten.